We take a modern, thoughtful approach to human-centered design and inclusive technology by developing accessible products that serve everyone.
HCD Interactive Process →We take a human-first approach to designing digital experiences.
We transform the complicated into the simple.
We provide empathetic context and insights to the design process.
We simplify interfaces by making them easy to use and understand.
We design intuitive, accessible and user-friendly web applications.
We develop simple, secure and maintainable architectures.
– The Friends Philosophy
Leading agencies through digital transformations is our favorite thing, but understanding people is where we shine brightest.
The client experience is important to us. We understand learning new tools and processes is challenging, so we nurture strong client relationships through teaching and capacity building.
At Friends, our approach is better defined as seamless integration, and less domination. We’re great listeners. The trust and mutual respect we develop with our clients are the foundation for our success.
Our delivery teams are comprised of people whose unique lenses represent the greater diversity of the population we serve. Providing equity as a service ensures we’re creating products that meet the needs of all users, no matter who they are.
Our role in supporting our federal partners is essential, and we don’t take it for granted. Our influence is greater than systems and practices–it’s always about the people we serve. We never lose sight of that.
Lauryn Hill
We are creating a culture that amplifies everyone's ideas and voices. We admire people who value the unique differences in others–people motivated to make a positive impact in the world.
At Friends, we know perspective influences design, sparks inspiration, and challenges norms. We’re proud to support Historically Underrepresented Groups (H.U.G.S).
During her five years in the Air Force, Lapedra worked as a combat and base photographer. Upon leaving the Air Force, Lapedra began her career as a Visual Information Specialist at several federal agencies in Washington, DC. Using her unique background and education, she founded Friends From The City, a digital services company unlike any other in Civic Tech. Lapedra is a music lover and self-proclaimed foodie who enjoys traveling the world to experience other cultures through their cuisine.
Tamara Boyd Tolson, Co-Founder of Friends From The City, is a Denver, CO native and graduate of Oglethorpe University (Atlanta, GA) and Kingston University (London, England). Her experience in Corporate Communications, and Creative Project Management in the federal government, led her to reimagine how customer-focused technology could improve the public sector. Off the clock, Tamara enjoys hiking, building miniature replicas, and exploring new cuisines.